In my digital file prep class we were assigned to design a notepad as a recruitment tool for possible incoming students.
Final notepad
Throughout the process of brainstorming for this notepad I came up with the idea of drawing the recruits in by associating our department with Facebook. Anytime you go to someone’s facebook page that you are not already friends with then you can add them as a friend by clicking the “add as friend” button. I know college students are on facebook all the time, and now that they opened it up to highschool students they are getting addicted as well. My hope is that the facebook themed design will draw in the recruit, and from there they will connect the irony and hopefully remember GIT (graphics and imaging technologies) when getting on the Internet the next time.
The design incorporates certain elements and principles of design, such as line, balance, and harmony. The use of crisp clean lines helps to makes the designs overall look sharp; this is due to the use of the same thickness of line throughout all elements of the notepad; text, and graphics. The fact that the assignment is a note pad leaves an obvious use of negative space, but because of the header and footer and the juxtaposition of the heavier pieces (the KTC and the check mark) it allows for the notepads design to balance out and not become too crowded.
Finally, a principle of design demonstrated in my design is harmony. The use of line with the balance of the overall design creates a harmony throughout the notepad. The viewer’s eye is drawn in by the facebook reference then picks up on the KTC header, and finally sees that they can visit us on facebook, or at our site, giving them plenty of options.
